Mike Morgan,a sales representative for a major food service distributor of General Mill Warm Delights,wanted to encourage repeat purchases by his grocery customers.In order to accomplish this objective,Morgan offered the following discounts to his customers: a 10 percent discount for buying 1-49 cases of Warm Delights within a calendar month; the discount increases to 12 percent if 50-99 cases of Warm Delights are purchased within the same calendar month; and the discount increases to 15 percent if 100 or more cases of Warm Delights are purchased within the same calendar month.What type of discount was Morgan offering his grocery customers?
A)a seasonal discount
B)a quantity discount
C)a cash discount
D)a trade discount
E)a case allowance discount

Question

Quizplus · Accepted Answer

Morgan was offering a quantity discount based on the amount of Warm Delights purchased within a calendar month. The discount increases as the quantity purchased increases.

Mike Morgan,a Sales Representative for a Major Food Service Distributor