When Karsh & Hagan Advertising Agency uses information found in Nielsen Television Index Ranking Report published by Nielsen Media Research to plan television advertising schedules for its clients,it is relying on __________ data.
A) neuromarketing
B) primary
C) internal secondary
D) observational
E) external secondary
Correct Answer:
Verified
Q99: Facts and figures that are newly collected
Q101: The Internet website USA.gov
A)is a depository of
Q117: Several marketing data services provide information on
Q119: When a marketing researcher uses a collection
Q120: Secondary data can be divided into two
Q121: Information in online databases consist of two
Q124: Facts and figures obtained by watching,either mechanically
Q126: Google
A)is a depository of information on U.S.business,economic
Q127: The U.S.Census Bureau website
A)are depositories of information
Q138: The Internet sites for The Wall Street
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