In marketing,an offering refers to
A)the formal designation of a publicly-traded stock for a specific product,service or idea.
B)a form of currency used by buyer and seller to minimize the tax burden for both parties.
C)a product,service,or idea that creates value for both the organization and its customers by satisfying their needs and wants.
D)the manufacturer's suggested retail price of a product or service to the general public or the wholesale price to distributors and retailers.
E)the service suppliers and distributors provide to help manufacturers bring a product to market.

Question

Quizplus · Accepted Answer

An offering in marketing refers to a product, service, or idea that creates value for both the organization and its customers by satisfying their needs and wants. It is the actual offering made to potential customers. It does not refer to a publicly-traded stock (A), a form of currency (B), manufacturer's suggested retail price (D), or the service suppliers and distributors provide to help manufacturers bring a product to market (E).

In Marketing,an Offering Refers to