The Hermitage,a Famous Russian Art Museum,was Suffering Financial Difficulties as the Result

The Hermitage,a famous Russian art museum,was suffering financial difficulties as the result of lost funding and a decrease in tourists.The decrease in visitors is blamed on a lack of awareness of the treasures contained in the museum.The Hermitage's director used a strategic alliance with IBM to create a website where people view some of the wonders of the Hermitage in an online virtual tour.The hope is that this sampling of paintings,sculptures,etc.will encourage visitors to make a trip to the Hermitage and spend enough money there to cover operational costs.The Hermitage is a(n) __________ that uses online virtual tours to market itself worldwide.

A) good
B) idea
C) service
D) assembly
E) charity