From the economic system's point of view, the role of marketing intermediaries is to transform the assortment of products made by producers into the assortment of products wanted by ________.
channel members
distributors
consumers
manufacturers
marketers
Correct Answer:
Verified
Q5: Channel conflict can _ different levels of
Q6: Channel members add value by bridging the
Q7: A channel consisting of one or more
Q8: An advantage of a vertical marketing system
Q9: All of the institutions in a channel
Q11: A corporate VMS has the advantage of
Q12: Most producers today sell their goods to
Q13: A conventional distribution channel consists of one
Q14: Intermediaries play an important role in matching
Q15: A distribution channel is more than a
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