Intermediaries reduce the number of channel transactions.

Name: Intermediaries reduce the number of channel transactions.
Brand: Quizplus
Rating: 4.8 (50 reviews)

Question

Quizplus · Accepted Answer

Intermediaries, such as wholesalers or distributors, consolidate the flow of products between manufacturers and retailers, reducing the number of transactions that would occur if each individual retailer had to purchase directly from the manufacturer. This benefits all parties in the channel by reducing costs and increasing efficiency.

Intermediaries Reduce the Number of Channel Transactions