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Which of the Following Statements About Competitive Marketing Intelligence Is

Question 17

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Which of the following statements about competitive marketing intelligence is not true?
Marketing intelligence is used to gain early warnings of competitor moves and strategies.
Marketing intelligence is used to stop competitors' new-product launches.
Marketing intelligence is used to gain awareness about new or changing markets.
Marketing intelligence is used to study potential competitive strengths and weaknesses.
Marketing intelligence can be collected from people inside the company.

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