A ________ involves the use of a successful brand name to launch new or modified products in a new category.
line extension
product line
brand extension
private brand
brand symbol

Question

Quizplus · Accepted Answer

The Answer of A ________ involves the use of a successful brand name to launch new or modified products in a new category.
line extension
product line
brand extension
private brand
brand symbol

A ________ Involves the Use of a Successful Brand Name