Brand managers often describe their brands using the same kinds of adjectives typically used for people.Words like: traditional, youthful, sophisticated, reliable.These managers are trying to build brand ________.
profit
extensions
personality
evaluations
word-of-mouth

Question

Quizplus · Accepted Answer

The Answer of Brand managers often describe their brands using the same kinds of adjectives typically used for people.Words like: traditional, youthful, sophisticated, reliable.These managers are trying to build brand ________.
profit
extensions
personality
evaluations
word-of-mouth

Brand Managers Often Describe Their Brands Using the Same Kinds