The _________ is the sum total of all the attributes of a brand, and the emotions it inspires in the minds of consumers.
brand equity
brand valuation
brand touchpoints
brand image
brand personality

Question

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The Answer of The _________ is the sum total of all the attributes of a brand, and the emotions it inspires in the minds of consumers.
brand equity
brand valuation
brand touchpoints
brand image
brand personality

The _________ Is the Sum Total of All the Attributes