What is telemarketing?

Question

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Telemarketing is a form of direct marketing that involves using the telephone to make sales or generate leads. Telemarketers can reach both businesses and consumers, and they often use scripted sales pitches to persuade potential customers to buy products or services or take other desired actions. Telemarketing can be done through cold-calling, where the telemarketer contacts people who have not expressed interest in the product, or warm-calling, where the telemarketer contacts people who have already shown some interest in the product or company.

What Is Telemarketing