Why would Dunkin' Donuts want to keep their product different from Krispy Kreme?
A) They do not want Southerners confusing the two doughnuts.
B) They want to maintain a specific brand identity.
C) They do not have the level of technology to produce a Krispy Kreme-like doughnut.
D) They do not want customers to accuse them of stealing trade secrets.
Correct Answer:
Verified
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