In a marketer's macroenvironment, the ________ environment consists of laws, government agencies, and pressure groups that influence or limit various organizations and individuals in a given society.
A) political
B) cultural
C) technological
D) natural
E) internal

Question

Quizplus · Accepted Answer

The political environment refers to laws, government agencies, and pressure groups. These factors have a significant impact on the activities of organizations and individuals operating in a given society. Political decisions and regulations can limit or create opportunities for marketers. Therefore, it is crucial for marketers to stay informed about the political environment to adjust their strategies accordingly.

In a Marketer's Macroenvironment, the ________ Environment Consists of Laws