Primary data can usually be obtained more quickly and at a lower cost than secondary data.

Question

Quizplus · Accepted Answer

This statement is false. Secondary data can often be obtained more quickly and at a lower cost than conducting primary research. Secondary data includes information that has already been collected and analyzed by someone else, such as government reports, industry studies, or market research reports. This data can often be accessed online or through a library, and may be less expensive than conducting a new research study to collect primary data.

Primary Data Can Usually Be Obtained More Quickly and at a Lower