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Research into the Use of Sexual Imagery to Sell a Product

Question 74

Multiple Choice

Research into the use of sexual imagery to sell a product has found that


A) using exceedingly skinny models tends to increase sales.
B) blatant use of highly attractive models tends to lower evaluations of a product.
C) using sex to sell a product helps people to remember the brand being advertised.
D) regardless of the context,nudity in an advertisement tends to increase sales.

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