________ is the limit approached by market demand as industry marketing expenditures approach infinity for a given marketing environment.
A) Sales budget
B) Company sales forecast
C) Sales quota
D) Company sales potential
E) Market potential

Question

Quizplus · Accepted Answer

Market potential is the limit approached by market demand as industry marketing expenditures approach infinity. It represents the total demand for a product or service in a given market, assuming no constraints on supply or marketing efforts. It is a theoretical concept that helps businesses understand the maximum revenue they can generate in a market and plan their marketing strategies accordingly.

________ Is the Limit Approached by Market Demand as Industry