P&G has sold off a number of lesser or declining brands such as Oxydol detergent and Jif peanut butter. In these examples, management decided to ________ the products.
A) modify
B) maintain
C) drop
D) harvest
E) franchise

Question

Quizplus · Accepted Answer

The phrase "sold off" in the sentence suggests that management decided to drop these products rather than maintain or modify them. The term "harvest" often refers to the strategic process of maximizing profits from a declining brand before ultimately phasing it out, but there is no indication that this was the case with Oxydol or Jif. Franchising would involve selling the right to operate a business using the P&G brand, which does not apply here.

P&G Has Sold Off a Number of Lesser or Declining