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A Company's Marketing Decisions May Be Questioned by Consumer Organizations

Question 2

Multiple Choice
A company's marketing decisions may be questioned by consumer organizations, environmental groups, minority groups, and others. These organizations and groups are also known as ________.

A company's marketing decisions may be questioned by consumer organizations, environmental groups, minority groups, and others. These organizations and groups are also known as ________.


A) media publics
B) marketing intermediaries
C) customers
D) citizen-action publics
E) internal publics

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