Avo Cutlery has always relied upon selling its fine cutlery via supermarkets and its own chain of stores. But thanks to the dot-com boom, the company now also sells its cutlery via its Web site, AvoCutlery.com. Which of the following best describes Avo Cutlery?

Question

Quizplus · Accepted Answer

Avo Cutlery is a click-and-mortar company because it both sells its products through physical stores (brick-and-mortar) and via its website (click).

Avo Cutlery Has Always Relied Upon Selling Its Fine Cutlery