Many retailers are now experimenting with limited-time shops that let them promote their brands to seasonal shoppers and create buzz in busy areas. Which of the following terms best represents such shops?

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Pop-up stores are temporary retail spaces that are set up for a limited period of time, often for a season or a specific event, to promote a brand, test a new market, or create a sense of urgency among shoppers. They are often located in busy areas such as shopping districts, malls, or public spaces, and can be used to generate buzz, build customer engagement, and test new products or services. Unlike traditional stores, pop-up stores are designed to be low-cost, low-risk, and flexible, allowing retailers to experiment with new ideas and reach new audiences without committing to a long-term lease or investment.

Many Retailers Are Now Experimenting with Limited-Time Shops That Let