Which of the following strategies would a company most likely use to increase customer satisfaction?
A) decreasing the variety of offered services
B) divesting
C) lowering prices
D) "firing" unprofitable customers
E) limiting customer experiences with a brand

Question

Quizplus · Accepted Answer

Lowering prices is a common strategy used by companies to increase customer satisfaction. Customers tend to value products and services more if they are priced lower than competitors or if the company offers discounts and promotions. Lower prices can also attract new customers who may have been hesitant to purchase from the company before. This can lead to increased sales and revenue for the company. However, it's important to note that lowering prices should not come at the expense of quality or profitability. Companies must carefully consider the impact of lowering prices on their bottom line and ensure that they can still maintain a high level of customer satisfaction while remaining financially sustainable.

Which of the Following Strategies Would a Company Most Likely