In the practice of ________,behaviorally targeted ads from one website follow an online shopper when he or she moves on to other websites.
A)flanking
B)remarketing
C)cyber stalking
D)stealth advertising
E)market shifting

Question

Quizplus · Accepted Answer

This is a clear description of remarketing, which is a practice where ads that are behaviorally targeted on one website follow a shopper when they move on to other websites. This is done with the aim of encouraging the shopper to return to the original website and complete a purchase. The other options (flanking, cyber stalking, stealth advertising, and market shifting) do not accurately describe this specific form of targeted advertising.

In the Practice of ________,Behaviorally Targeted Ads from One Website