Cold calling is generally most prevalent with:
A)Product oriented fee-only planners
B)Product oriented commission-only planners
C)Product oriented fee and commission planners
D)Both a and b
E)Both b and c

Question

Quizplus · Accepted Answer

Cold calling is often used by product oriented commission-only planners who rely on sales to generate their income. Product oriented fee-only planners may rely more on referrals and word-of-mouth marketing, while product oriented fee and commission planners may use a combination of both cold calling and other marketing strategies.

Cold Calling Is Generally Most Prevalent With