The business group that is characterised by having low growth but high market share is known as a cash cow.

Name: The business group that is characterised by having low growth but high market share is known as a cash cow.
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Question

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A cash cow is a business unit that has a high market share in a mature industry with slow growth. It generates more cash than it uses and is considered a reliable source of income for the company.

The Business Group That Is Characterised by Having Low Growth