Peter Williams works for a marketing agency,and has been assigned to conduct a research on the significance of brand identity among customers.After the completion of his research,he opts for a less formal presentation to report his findings.He shows pictures of selected brands and highlights the major findings related to each brand.This method of presenting results is known as _____.

Question

Quizplus · Accepted Answer

The method of presenting results by showing pictures and highlighting major findings is known as a poster presentation. Option A, focus groups, refers to a research method for collecting data through group discussions. Option C, formal presentations, are more structured and often include slides, charts, and graphs. Option D, roundtable presentations, typically involve a discussion format among a group of individuals. Option E, one-to-one interviews, involve conducting interviews with individuals to collect data.

Peter Williams Works for a Marketing Agency,and Has Been Assigned