Mary has been conducting personal interviews for the past month but has not been able to collect enough information.The nature of the information collected is repetitive in nature.She then arranges for a(n)_____ as it is an excellent way to gather information because topics or questions that hadn't occurred to the researcher may be brought up by this method.
A)survey
B)census
C)observation
D)structured interview
E)focus group

Question

Quizplus · Accepted Answer

A focus group allows for a group of people to discuss a particular topic or product, which can lead to new insights and ideas that may not have been obtained through individual interviews. This is especially helpful when the researcher has been collecting repetitive information and needs fresh perspectives.

Mary Has Been Conducting Personal Interviews for the Past Month