In his study about an existing product in the market,Duncan limited his study only to those respondents who had been using the product for at least a year and were willing to be interviewed.In this scenario,Duncan used the _____ strategy to select the sample for his study.
A)purposive sampling
B)simple random sampling
C)systematic sampling
D)stratified sampling
E)cluster sampling

Question

Quizplus · Accepted Answer

Duncan used purposive sampling by intentionally selecting respondents who had been using the product for at least a year and were willing to be interviewed. This type of sampling is commonly used in qualitative research when the researcher wants to select a specific group of people who have a unique perspective or experience related to the research topic.

In His Study About an Existing Product in the Market,Duncan