Kirk Wilkins renewed his cell phone contract with Zip Wireless Services and purchased a new cell phone through the Zip Web site. If Kirk mails Zip Wireless Services his transaction receipt, he would be eligible to receive $50 as cash refund. Which of the following types of sales promotion is evident here?
A) point-of-purchase promotion
B) advertising specialty
C) premium
D) price pack
E) rebate
Correct Answer:
Verified
Q153: _ include displays and demonstrations that take
Q154: A five-foot high cardboard display of Terry
Q155: Which of the following is used to
Q156: Creating a brand-marketing event or serving as
Q157: Which of the following questions would help
Q159: _ refer to sales promotion tools used
Q160: Waldo Stores will reward an all-expense-paid trip
Q161: Creating a brand-marketing event or serving as
Q162: Trade promotions are targeted at final buyers.
Q163: Business promotions are used to generate business
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