Fire Up makes fireproof clothing material and it licenses select stores around the world to use its material to make finished products with the Fire Up logo. Which of the following type of franchising is evident here?

Question

Quizplus · Accepted Answer

Fire Up is licensing the use of its material to select stores around the world, which implies that it is using a manufacturer-sponsored wholesaler franchise system. The stores are the wholesalers who use Fire Up's material to manufacture finished products with the Fire Up logo.

Fire Up Makes Fireproof Clothing Material and It Licenses Select