Members of the buying center at Kid's World, a store for children's clothing, are drawing up a list of desired supplier attributes and their relative importance. Next, they intend to compare several suppliers' proposals to these attributes. In which step of the business buying process is the buying center at Kid's World involved?

Question

Quizplus · Accepted Answer

The buying center is in the supplier selection step, where they compare suppliers' proposals against their desired attributes to make a decision.

Members of the Buying Center at Kid's World, a Store