Some cinemas offer serious discounts on slow days,such as half price or 'Cheapy' Tuesday.This is an example of a service firm managing the ________ characteristic of services.
A)perishability
B)variability
C)inconsistency
D)inseparability
E)intangibility

Question

Quizplus · Accepted Answer

The characteristic of perishability means that services cannot be stored or inventoried, and therefore service firms often use pricing strategies such as discounts on slow days to manage the supply and demand of their services.

Some Cinemas Offer Serious Discounts on Slow Days,such as Half