Under the ________ organisational format of marketing departments,different marketing activities are headed by a specialist such as a sales manager,advertising manager,marketing research manager,or customer-service manager.
A)geographic
B)product management
C)market management
D)customer-centred
E)functional

Question

Quizplus · Accepted Answer

The functional organisational format is where different marketing activities are divided among specialists, such as sales managers, advertising managers, marketing research managers, or customer-service managers. This helps in creating a clear hierarchy and specialization within the department.

Under the ________ Organisational Format of Marketing Departments,different Marketing Activities