A television advertisement for Herron pain relief tablets claims that all common brands of analgesic are made from the same active ingredients but that Herron is the only brand that is Australian made and owned.In the background,viewers can see a collection of other brands,some of which are identifiable from the shape of their distinctive packaging.These other brands include Panadol.This is an example of ________ advertising.
A) informative
B) persuasive
C) lifestyle
D) comparative
E) instructive
Correct Answer:
Verified
Q53: Using the _ method for setting an
Q54: A method of budgeting for advertising that
Q55: A company decides on its promotion budget
Q56: _ becomes more important as competition increases.The
Q56: Developing an effective message strategy begins with
Q57: Advertising _ can be classified by primary
Q59: A product in the maturity stage will
Q60: All of the following are important decisions
Q62: Soaring media costs,focused target marketing strategies and
Q63: Successful advertising messages are more likely to
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents