A feature of David Jones is the availability of fashion by high profile Australian designers.Some of labels carried by David Jones include Thurley,Bianca Spender,Camilla & Marc,Collette by Collette Dinnigan and Willow.None of these designer labels are carried by any other department store or fashion retail outlet.For David Jones,this is an example of ________.
A)national brands
B)selective brands
C)exclusive merchandise
D)repositioning
E)competitive blocking

Question

Quizplus · Accepted Answer

The presence of fashion by high-profile Australian designers exclusively available at David Jones indicates that the store carries exclusive merchandise, which is not available at any other department store or fashion retail outlet. This is referred to as exclusive merchandise.

A Feature of David Jones Is the Availability of Fashion