One study simultaneously delivered a recording of men talking in participants' one ear and a recording of women talking in participants' other ear.When participants were assigned to pay attention to the women,70 percent failed to hear one of the men repeatedly say "I'm a gorilla." This failure best illustrated

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The scenario described corresponds to inattentional deafness, which is the phenomenon of when we fail to hear an auditory stimulus while we are focusing our attention on another task. The fact that participants in the study were told to attend to one ear and not the other, and only 30 percent of them were able to catch the phrase "I'm a gorilla" in the unattended ear, demonstrates this phenomenon. Dual-processing refers to the idea that we can process information simultaneously on different levels, the popout phenomenon refers to when a visual stimulus automatically attracts our attention, and blindsight refers to the ability to respond to visual information without conscious awareness. None of these concepts are relevant to the scenario described.

One Study Simultaneously Delivered a Recording of Men Talking in Participants