Reinforcement is more effective than punishment at changing behavior.

Question

Quizplus · Accepted Answer

Reinforcement involves providing positive consequences to reinforce desired behavior, while punishment involves adding negative consequences to discourage undesirable behavior. Research has shown that reinforcement is typically more effective and longer-lasting at changing behavior than punishment, which can often lead to negative side effects such as resentment and avoidance of the punishing individual or situation.

Reinforcement Is More Effective Than Punishment at Changing Behavior