The primary reason for using deception in psychological research is that sometimes it is the only way to obtain:

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Deception can be used to create more natural responses from participants because they may behave differently if they know the true purpose of the study. This can be important for studying behaviors or reactions in situations that would not naturally occur in a laboratory setting. However, it is important to ethically balance the potential benefits of using deception with the potential harm it could cause to participants.

The Primary Reason for Using Deception in Psychological Research Is