A judgmental forecasting technique that uses decision makers, staff personnel, and respondent to determine a forecast is called
A)exponential smoothing.
B)the Delphi method.
C)jury of executive opinion.
D)sales force composite.

Question

Quizplus · Accepted Answer

The Delphi method is a judgmental forecasting technique that involves decision makers, staff personnel, and respondents who are asked to provide their evaluations and opinions on a particular topic. The process involves multiple rounds of questionnaires, with the results from each round used to refine the forecast. This method is useful when there is no historical data available or when the future is uncertain. Exponential smoothing, jury of executive opinion, and sales force composite are other forecasting techniques, but they do not involve as much input and collaboration from multiple parties as the Delphi method.

A Judgmental Forecasting Technique That Uses Decision Makers, Staff Personnel