Which of the following conditions DOES NOT increase the bargaining power of buyers?
A) Buyers purchase a relatively large portion of the selling firm's output
B) Buyers can switch to another product with no switching costs
C) Buyers pose a credible threat to pursue backward vertical integration
D) Buyers purchase a relatively small amount of the selling firm's output

Question

Quizplus · Accepted Answer

If buyers purchase a relatively small amount of the selling firm's output, they will have less bargaining power since the seller can easily find other buyers.

Which of the Following Conditions DOES NOT Increase the Bargaining