Anthony is a sales manager and trying to determine the best type of relationship to seek with the different account groups his company serves. Anthony should keep in mind that:
A) Most customers prefer a lower level transaction-based relationship.
B) Most customers prefer a higher level collaborative relationship.
C) Selling costs are increased when serving accounts with higher-level relationships.
D) The relationship desired by the customer takes priority over the cost of serving that customer.
E) Anthony needs to keep each of the above in mind.

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The Answer of Anthony is a sales manager and trying to determine the best type of relationship to seek with the different account groups his company serves. Anthony should keep in mind that:
A) Most customers prefer a lower level transaction-based relationship.
B) Most customers prefer a higher level collaborative relationship.
C) Selling costs are increased when serving accounts with higher-level relationships.
D) The relationship desired by the customer takes priority over the cost of serving that customer.
E) Anthony needs to keep each of the above in mind.

Anthony Is a Sales Manager and Trying to Determine the Best