The new owner of the Atlanta Falcons football team wanted to know why game attendance was low.Former purchasers of season tickets were asked to provide an anecdote about a satisfying and a dissatisfying experience at a Falcon game.The researchers used:
A) Complaint solicitation
B) Critical incidents studies
C) Relationship surveys
D) Trailer calls
E) Customer panels
Correct Answer:
Verified
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A) The same
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