Which of the following statements about relationship surveys is true?
A) Relationship surveys are not statistically valid even though they are very useful to service providers
B) Relationship surveys should be conducted weekly
C) SERVQUAL is a type of relationship survey
D) With relationship surveys,the same respondents should be used each time the survey is administered
E) To be reliable and valid,the relationship survey should be administered to all of the service provider's customers

Question

Quizplus · Accepted Answer

SERVQUAL is indeed a type of relationship survey designed to assess service quality by comparing service expectations with the actual service performance perceived by customers.

Which of the Following Statements About Relationship Surveys Is True