One of the advantages B2C businesses have over traditional retailers is that they can quickly change product mixes and prices, as well as the appearance of the store (that is, the Web site).

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B2C businesses have the advantage of being able to quickly adapt to market trends and customer demands by changing product mixes, prices, and the appearance of their website. Traditional retailers, on the other hand, often have to go through lengthy processes to make similar changes.

One of the Advantages B2C Businesses Have Over Traditional Retailers