Adopting a consumer-oriented marketing philosophy is most consistent with:
A)quickly gaining highly profitable market returns.
B)eventually achieving long-term market success.
C)the revenue stabilizing effect of large market shares.
D)focusing on the single most profitable consumer segment.

Question

Quizplus · Accepted Answer

Adopting a consumer-oriented marketing philosophy means putting the needs and wants of the customers at the center of business decisions. This approach leads to building strong relationships with customers and creating value for them, which results in long-term market success. It may not lead to quick gains in the short-term, but it helps to build a loyal customer base that can sustain the business in the long run.

Adopting a Consumer-Oriented Marketing Philosophy Is Most Consistent With