A Krispy Kreme franchise located inside of the local Wal-Mart store is a type of franchise operation referred to as
A) folded.
B) internalized.
C) cooperative.
D) piggyback.

Question

Quizplus · Accepted Answer

The term "piggyback" is used to describe a franchise operation where one business operates within the premises of another existing business. In this case, the Krispy Kreme franchise is located inside the Wal-Mart store, making it a piggyback franchise.

A Krispy Kreme Franchise Located Inside of the Local Wal-Mart