The study conducted by Richard LaPiere in 1934 using a young Chinese couple as participants demonstrated that:

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LaPiere's study found that despite the couple experiencing very little discrimination during their travels, when LaPiere later conducted a survey among the same people who had interacted with the couple, almost all of them reported that they would not accept Chinese guests in their establishments. This demonstrated a significant discrepancy between attitudes (as reported in the survey) and behaviours (as observed during the couple's travels), suggesting that people's attitudes did not correlate well with their actual behaviours.

The Study Conducted by Richard LaPiere in 1934 Using a Young