According to corporate executive Matthew Gonring,a successful strategy for developing a successful IMC campaign is ________.

Question

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Developing a successful IMC campaign requires understanding stakeholders through the use of databases and issues management, as well as creating business and communications plans for each local market. Hiring team players is also important for successful implementation. Therefore, all of the given choices are necessary for a successful IMC campaign.

According to Corporate Executive Matthew Gonring,a Successful Strategy for Developing