The comparative advantage pattern is the best choice for a speaker whose audience is hostile and disagrees with the proposition that there is a problem in the status quo.

Question

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The comparative advantage pattern is best suited for audiences that already agree there is a problem but are unsure of the best solution. For a hostile audience that disagrees with the proposition that there is a problem in the status quo, a problem-solution or Monroe's Motivated Sequence might be more effective in first establishing that a problem exists.

The Comparative Advantage Pattern Is the Best Choice for a Speaker