Experience indicates that the best promotional strategy for firms operating globally is:

Name: Experience indicates that the best promotional strategy for firms operating globally is:
Brand: Quizplus
Rating: 4.9 (57 reviews)

Question

Quizplus · Accepted Answer

A one size fits all strategy may not be effective as consumer preferences, cultural differences and market conditions differ from country to country. Uniquely designing a strategy for each country accounts for these differences and allows firms to effectively tailor their promotional efforts to each market.

Experience Indicates That the Best Promotional Strategy for Firms Operating