The act of engaging consumers in a dialog that dynamically adjusts the experience to the individual describes which dimension of e-commerce technology?
A) ubiquity
B) personalization/customization
C) richness
D) interactivity
Correct Answer:
Verified
Q18: Automobile manufacturing is an example of a
Q19: Eighty-five percent of online retailers now have
Q20: Amazon's recommender system is an example of
Q21: Compared to traditional goods, digital goods have
A)
Q23: Which of the following is not a
Q24: Information density refers to the
A) richness-complexity and
Q25: Selling the same goods to different targeted
Q26: The quality of ubiquity, as it relates
Q27: The integration of video, audio, and text
Q63: Behavioral targeting occurs at two levels: individual
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